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Niche Hunting Made Easy

February 27, 2010 · View Comments

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With Niches It’s easy to get cold feet when attempting to enter a new market. Is there really a market? Will you be able to focus on the niche for a long period of time? Is it ultimately going to make your life a little easier?

Niche hunting can be pretty tough, and there are many ways to go about it. But for new network marketers, it’s probably best to look a little closer to home for ideas on your next niche. Here are a few ways to make niche hunting a little easier.

#1 – First of all, focus on what you’re good at. Everyone’s special, and I’m sure there are some things that you find easy that your friends have difficulty doing. See if you can apply such skills into your niche marketing efforts.

I’m also sure you’re good at more than just one thing. Take some time to list down the things you excel in doing, as well as those skills you’re willing to learn more about.

#2 – Pay attention to what your friends, relatives, and colleagues talk about. They won’t be shy about telling you what products/services they’re looking for, but can’t find anywhere, whether in town or on the Internet.

Remember, a niche market will always be more profitable when your target audience actually WANTS you to sell to them, even if the market is relatively small.

#3 – What do you enjoy doing? There are success stories left and right about people who lead great careers in network marketing simply by blogging about their interests, or by selling products directly related to a hobby of theirs. I’m not saying your hobby is instantly profitable — that’s something market research will tell you.

You’ll be surprised at how easily niche ideas can occur to you throughout any given day, especially when you keep a lookout on things around you could eventually profit from. If an idea occurs to you on the bus ride home, make sure you write it down — chances are you’ll forget about it when you get home. Check out Ed Dales video on finding niches here ED DALE ON NICHES.

Use these three tips to come up with a short list of possible niches you can study about. A list of about seven or eight niche possibilities should be healthy — it’s likely one or two of those will turn out to be profitable. Then put up your website, generate traffic, find out what your customers want, and provide it!

Good luck!

~Zac The Tipper

P.S A great book for Finding your niche is – Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market


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